What’s the Biggest Stressor on Family Road Trips?

By Emily Eppley | December 21st, 2017

Buckle up! A new survey from Harris Poll and Chevrolet finds that the spirit of the American family road trip remains alive and well.

As families are gearing up to go over the river and through the woods for holiday dinners, here’s what you can do to minimize stress on the road. A new survey conducted by Harris Poll for Chevrolet reveals that keeping the kids entertained and hearing the ever-present “Are we there yet?” ranked lower than the top answers of traffic, packing, and cost as stressors for a family road trip. The Harris Poll surveyed 1,063 U.S. parents of children under 18 to explore the state of the American family road trip.

With extra traffic expected on the roads for the next few weeks due to shopping, traveling, or just having time off, Chevrolet offers some answers as to how to improve the road trip experience with in-vehicle technologies. Technology offered in vehicles such as the all-new Chevrolet Traverse can give parents added peace and quiet on the road. More than half of American parents (56 percent) said that Wi-Fi/internet connectivity would help make family road trips more enjoyable, making it the top in-vehicle tech on their wish list for family road trips.

“The vehicle is the new family dinner table, where memories are created and bonds grow strong,” said Steve Majoros, director of marketing, Chevrolet Cars and Crossovers. “As families prepare to hit the road this holiday to spend time with friends and family, they can depend on crossovers like the 2018 Chevrolet Traverse and Equinox to meet their needs, from storage space to USB outlets, available 4G LTE Wi-Fi and Apple CarPlay and Android Auto2 compatibility.”

New survey finds 56% of parents say Wi-Fi/internet connectivity helps make their family road trips more enjoyable.

Despite coming with a gamut of stressors and unexpected events on road trips, the spirit of the American family road trip is going strong. The top reasons for America’s love affair with family road trips? Chevrolet and Harris Poll find that spending time with family (80 percent) ranked as parents’ favorite thing about road trips, followed by exploring and stopping at interesting locations/destinations (69 percent). 

According to Harris Poll:

In-car Wi-Fi sits at the top of parents’ wish list for better road trips:

  • 56 percent of parents say that having Wi-Fi/internet connectivity would help make their family road trips more enjoyable.
  • Nearly three in 10 parents who take family road trips but do not have Wi-Fi/internet connectivity in their car say they would be more likely to take longer (29 percent) or more frequent (28 percent) family road trips if their vehicle had Wi-Fi/connectivity.
  • Of those who do have Wi-Fi/internet connectivity in their cars, more than half of parents who take road trips said they are more likely to take longer (54 percent) or more frequent (56 percent) family road trips because of the feature.

Chevrolet has you covered with ample new safety features and plenty of interior tech to keep everyone entertained. Chevrolet was the first automaker to offer 4G LTE Wi-Fi on its cars, trucks, and crossovers, and has offered Android Auto and Apple CarPlay compatibility in most of its lineup since 2015, helping families stay connected on the road.

Along with available safety features such as the Lane Change Alert with Side Blind Zone Alert, Surround Vision and Lane Keep Assist with Lane Departure Warning, Chevrolet aims to help loved ones stay safe, comfortable and connected on long trips.

Take a test drive in any of our brand new Chevrolet vehicles and get your loved one the gift they really want for the holidays. Stop by our showroom today to start shopping or browse our online inventory now!

Buckle up! A new survey from Harris Poll and Chevrolet finds that the spirit of the American family road trip remains alive and well.

Images courtesy of Chevrolet Media

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